{"id":3889,"date":"2020-05-08T15:43:38","date_gmt":"2020-05-08T19:43:38","guid":{"rendered":"https:\/\/uniag.coop\/uncategorized\/concours-defi-local\/"},"modified":"2020-11-27T10:22:32","modified_gmt":"2020-11-27T15:22:32","slug":"contest-local-challenge","status":"publish","type":"post","link":"https:\/\/uniag.coop\/en\/coop\/contest-local-challenge\/","title":{"rendered":"Contest Local Challenge"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":3765,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wds_primary_category":26,"footnotes":""},"categories":[26],"class_list":["post-3889","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coop"],"acf":[],"cp_meta_data":{"_encloseme":["1"],"_wpml_word_count":["{\"total\":0,\"to_translate\":{\"en\":6,\"fr\":6}}"],"_alp_processed":["1605706509"],"flexible":[""],"_flexible_article":["field_5f9b20e56f948"],"flexible_article":["a:1:{i:0;s:4:\"text\";}"],"_flexible_article_0_id_lien":["field_5f9b20e6ca65a"],"flexible_article_0_id_lien":[""],"_flexible_article_0_description":["field_5f9b20e6c77da"],"flexible_article_0_description":["<strong>Purpose of the contest<\/strong>\r\n\r\nLa Coop Unifronti\u00e8res, a cooperative of agricultural producers in western Quebec and eastern Ontario, is launching this contest with the goal of promoting the region\u2019s agricultural products. Administrator of the Facebook page of the same name, La Coop Unifronti\u00e8re is organizing a photo contest\u00a0<strong>from May 8 to 29, 2020<\/strong>, via social media\u00a0<a href=\"https:\/\/www.facebook.com\/LaCoopUnifrontieres\/\"><strong>Facebook<\/strong><\/a>, named \u00ab\u00a0<em><strong>D\u00c9FI LOCAL | LOCAL CHALLENGE<\/strong><\/em>\u00a0\u00bb.\r\n\r\n<strong>Participation<\/strong>\r\n\r\nThe contest is free and open to anyone aged 13 and over with a Facebook account. The participation of minors is subject to parental permission when collecting the prize. Participants must :\r\n<ul>\r\n \t<li>Be 13 years of age or older;<\/li>\r\n \t<li>Have a Facebook account and log into it;<\/li>\r\n \t<li>Read all of the contest rules and regulations;<\/li>\r\n \t<li>Publish on the Facebook publication of the contest (on\u00a0<a href=\"https:\/\/www.facebook.com\/LaCoopUnifrontieres\/\">La Coop Unifronti\u00e8res<\/a>\u2018 page) or send by private messaging a photograph that clearly demonstrates a\u00a0<strong>local food product<\/strong>, accompanied by a brief explanation that mentions the\u00a0<strong>origin<\/strong>\u00a0(physical location, city) of the product in question\u00a0<strong>NO LATER THAN MAY 20, 2020<\/strong>.<\/li>\r\n<\/ul>\r\n<strong>Please note:<\/strong>\r\n<ul>\r\n \t<li>The number of entries (of photos with mention of the origin of the product) per participant is unlimited.<\/li>\r\n \t<li>All participating photographs will be assembled in a photo album on the Facebook page of La Coop Unifronti\u00e8res. The name of the owner of the photo will be mentioned, as well as the description accompanying the photo (with the place of origin of the food product presented).<\/li>\r\n \t<li>La Coop Unifronti\u00e8res will share the photo album with all participating photographs as of May 21, 2020, by inviting the public to vote for their favourite photo by attributing the \u201clike\u201d mention to it.<\/li>\r\n \t<li>La Coop Unifronti\u00e8res reserves the right to use the winning photos in its various communication tools at a later date.<\/li>\r\n<\/ul>\r\n<strong>Participation in the photo contest implies full acceptance of these rules in their entirety.<\/strong>\u00a0Employees of La Coop Unifronti\u00e8res, members of the Board of Directors and their immediate families are excluded and cannot participate.\r\n\r\n<strong>How it works<\/strong>\r\n\r\nThe contest is accessible on Facebook, starting May 8 and ending May 29, 2020 at 9:00 am. It is specified that Facebook is not the organizer or sponsor of the contest and therefore cannot be held responsible in the event of a problem related to the contest.\r\n\r\n<strong>Obligations<\/strong>\r\n\r\nPhotographs must respect the theme of the competition and comply with the legal provisions in force. In particular, they must not undermine public order and must respect netiquette. Otherwise, the photos and participants will be automatically excluded from the competition. The organizer reserves the right to withdraw from the contest, without notice, any photo that is pornographic, racist, inciting to violence or does not correspond to the theme of the contest. The organizer may also withdraw any photo when the provisions of the rules are not respected by its author.\r\n\r\n<strong>Designation of prizes, announcement of winners and awarding of prizes<\/strong>\r\n\r\nThis contest is offering the following prizes:\r\n<ul>\r\n \t<li>On May 29, 2020 at 10:00 a.m., a winner will be randomly selected from all eligible entries. The winner will receive a\u00a0<strong>$100 gift certificate<\/strong>\u00a0redeemable at any<a href=\"https:\/\/unifrontieres.coop\/en\/hardware-stores\/\">\u00a0BMR, BMR Express or Agrizone branch of La Coop Unifronti\u00e8res<\/a>.<\/li>\r\n \t<li>On May 29, 2020 at 10:00 a.m., the two entries with the most \u201cLike\u201d mentions among all the entries in the photo album located on La Coop Unifronti\u00e8res\u2019 page will be the two grand winners. The owner of the photo with the most \u201cLike\u201d mentions will receive a\u00a0<strong>$500 gift certificate<\/strong>\u00a0redeemable at any\u00a0<a href=\"https:\/\/unifrontieres.coop\/en\/hardware-stores\/\">BMR, BMR Express or Agrizone branch of La Coop Unifronti\u00e8re<\/a>s. The owner of the second photo having received the most \u201cLike\u201d mentions will receive a\u00a0<strong>$250 gift certificate<\/strong>\u00a0redeemable at any of the\u00a0<a href=\"https:\/\/unifrontieres.coop\/en\/hardware-stores\/\">BMR, BMR Express and Agrizone branches of La Coop Unifronti\u00e8res<\/a>.<\/li>\r\n \t<li>A\u00a0<strong>$50 gift certificate<\/strong>\u00a0will also be randomly drawn on May 29, 2020 around 10 a.m. among all the people who voted for their favourite photo in the designated album.<\/li>\r\n<\/ul>\r\nWinners will be contacted by private message via their Facebook account. These prizes cannot be transferred, nor can they be paid out in cash. Any challenge to the prize for any reason whatsoever will be equivalent to a definitive refusal of the prize. The organiser reserves the right to substitute, at any time, the prizes offered with prizes of equivalent nature and value.\r\n\r\n<strong>The winner of one of the prizes will not be eligible for the other prizes.<\/strong>\r\n\r\nWinners will be able to pick up their prize at the store of their choice (among\u00a0<a href=\"https:\/\/unifrontieres.coop\/en\/hardware-stores\/\">the branches of La Coop Unifronti\u00e8res<\/a>)\u00a0<strong>within three (3) weeks<\/strong>. Depending on the location chosen, La Coop Unifronti\u00e8res must be given two business days to deliver the prize won. After this period and without any protest from the participant, it will then be considered as a final refusal by the participant and no claim will be taken into account. A piece of identification will be required when the prize is collected. Failure to provide such proof may lead to disqualification.\r\n\r\n<strong>Claims<\/strong>\r\n\r\nThe Contest Organizer is not responsible for the content of the published photos. The Contest Organizer has the right to eliminate the contestant(s) in the event of partial or total non-compliance with these rules or non-compliance by other contestants and\/or a breach of contest ethics. The Contest Organizer declines all liability in the event of cancellation and\/or disruption of connections for reasons beyond its control (such as, in particular, malfunctioning of the participants\u2019 telecommunications or telephone installations, incorrect data entry, hacking of the organizer\u2019s server or Facebook account, virus attack, etc.).\r\n\r\nAs the contest is conducted in compliance with the right to image provided for by law, the participants undertake to respect the rights of the persons photographed or the owners of the private places and to obtain their agreement by authorization.\r\n\r\n<strong>Participation in the contest and acceptance of the rules<\/strong>\r\n\r\nParticipation in the contest implies the pure and simple acceptance of these rules as they stand, without any possibility of complaint regarding the results. Any dispute regarding the interpretation or application of these rules will be settled by the organizer in the spirit in which they were drawn up.\r\n\r\nNo contestation may be made."],"_cta_footer":["field_5f9b215686285"],"cta_footer":[""],"_cta_footer_button":["field_5f9b215699624"],"cta_footer_button":[""],"_cta_footer_image":["field_5f9b2156995dc"],"cta_footer_image":[""],"_cta_footer_description":["field_5f9b215699587"],"cta_footer_description":[""],"_cta_footer_title":["field_5f9b21569952c"],"cta_footer_title":[""],"_wp_old_date":["2020-11-02"],"featured_post":["0"],"_featured_post":["field_5f9b2156861ac"],"short_description":[""],"_short_description":["field_5f9b2156861f8"],"author":[""],"_author":["field_5f9b21568623f"],"_wpml_media_duplicate":["1"],"_wpml_media_featured":["1"],"_wds_analysis":["a:3:{s:6:\"errors\";a:9:{s:17:\"wds-checks::focus\";s:27:\"There are no focus keywords\";s:24:\"wds-checks::title_length\";s:27:\"Your SEO title is too short\";s:27:\"wds-checks::metadesc_length\";s:52:\"Your meta description is greater than 300 characters\";s:28:\"wds-checks::imgalts_keywords\";s:33:\"You haven&#039;t added any images\";s:26:\"wds-checks::content_length\";s:75:\"Your article doesn't have any words yet, you might want to add some content\";s:27:\"wds-checks::keyword_density\";s:33:\"You haven't used any keywords yet\";s:23:\"wds-checks::links_count\";s:64:\"You haven't added any internal or external links in your content\";s:25:\"wds-checks::para_keywords\";s:78:\"You haven't included the focus keywords in the first paragraph of your article\";s:32:\"wds-checks::subheadings_keywords\";s:30:\"You don't have any subheadings\";}s:10:\"percentage\";i:36;s:6:\"checks\";a:14:{s:5:\"focus\";a:5:{s:6:\"status\";b:0;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:154:\"In order to give your content the best possible chance to be discovered, it is best to select some focus keywords or key phrases, to give it some context.\";s:9:\"more_info\";s:67:\"Selecting focus keywords helps describe what your content is about.\";s:10:\"status_msg\";s:27:\"There are no focus keywords\";}s:15:\"focus_stopwords\";a:5:{s:6:\"status\";b:1;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:68:\"You kept the focus keywords of your article to the point, way to go!\";s:9:\"more_info\";s:294:\"Stop words are words which can be considered insignificant in a search query, either because they are way too common, or because they do not convey much information. Such words are often filtered out from a search query. Ideally, you will want such words to not be a part of your article focus.\";s:10:\"status_msg\";s:18:\"Focus to the point\";}s:14:\"title_keywords\";a:5:{s:6:\"status\";b:1;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:143:\"You've got your focus keyword(s) in the SEO title meaning it has the best chance of matching what users are searching for first up - nice work.\";s:9:\"more_info\";s:494:\"It's considered good practice to try to include your focus keyword(s) in the SEO title of a page because this is what people looking for the article are likely searching for. The higher chance of a keyword match, the greater the chance that your article will be found higher up in search results. Whilst it's recommended to try and get these words in, don't sacrifice readability and the quality of the SEO title just to rank higher - people may not want to click on it if it doesn't read well.\";s:10:\"status_msg\";s:44:\"The SEO title contains your focus keyword(s)\";}s:12:\"title_length\";a:5:{s:6:\"status\";b:0;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:158:\"Your SEO title is 43 characters which is less than the recommended 50 characters. Best practice is between 50 and 65 characters, with 60 being the sweet spot.\";s:9:\"more_info\";s:712:\"Your SEO title is the most important element because it is what users will see in search engine results. You'll want to make sure that you have your focus keywords in there, that it's a nice length, and that people will want to click on it. Best practices suggest keeping your titles between 50 and 65 characters including spaces, though in some cases 60 is the sweetspot. The length is important both for SEO ranking but also how your title will show up in search engines - long titles will be cut off visually and look bad. Unfortunately there isn't a rule book for SEO titles, just remember to make your title great for SEO but also (most importantly) readable and enticing for potential visitors to click on.\";s:10:\"status_msg\";s:27:\"Your SEO title is too short\";}s:17:\"metadesc_keywords\";a:5:{s:6:\"status\";b:1;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:159:\"The focus keyword for this article appears in the SEO description which means it has a better chance of matching what your visitors will search for, brilliant!\";s:9:\"more_info\";s:456:\"It's considered good practice to try to include your focus keyword(s) in the SEO description of your pages, because this is what people looking for the article are likely searching for. The higher chance of a keyword match, the higher chance your article will be found higher up in search results. Remember this is your chance to give a potential visitor a quick peek into what's inside your article. If they like what they read they'll click on your link.\";s:10:\"status_msg\";s:48:\"The SEO description contains your focus keywords\";}s:15:\"metadesc_length\";a:5:{s:6:\"status\";b:0;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:186:\"Your SEO description (or excerpt) is currently too long. Search engines generally don't like long descriptions and after a certain length the value of extra keywords drops significantly.\";s:9:\"more_info\";s:505:\"We recommend keeping your meta descriptions between 135 and 300 characters (including spaces). Doing so achieves a nice balance between populating your description with keywords to rank highly in search engines, and also keeping it to a readable length that won't be cut off in search engine results. Unfortunately there isn't a rule book for SEO meta descriptions, just remember to make your description great for SEO, but also (most importantly) readable and enticing for potential visitors to click on.\";s:10:\"status_msg\";s:52:\"Your meta description is greater than 300 characters\";}s:13:\"slug_keywords\";a:5:{s:6:\"status\";b:1;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:181:\"You've got your focus keywords in the page slug which can help your page rank as you have a higher chance of matching search terms, and Google does index your page URL, great stuff!\";s:9:\"more_info\";s:403:\"The page URL you use for this post will be visible in search engine results, so it's important to also include words that the searcher is looking for (your focus keywords). It's debatable whether keywords in the slug are of any real search engine ranking benefit. One could assume that because the slug does get indexed, the algorithm may favour slugs more closely aligned with the topic being searched.\";s:10:\"status_msg\";s:46:\"You've used your focus keyword in the page URL\";}s:13:\"keywords_used\";a:5:{s:6:\"status\";b:1;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:148:\"Focus keywords are intended to be unique so you're less likely to write duplicate content. Consider changing the focus keywords to something unique.\";s:9:\"more_info\";s:1161:\"\t\tWhilst duplicate content isn&#039;t technically penalized it presents three rather niggly issues for search engines:\t\t<br\/><br\/>\r\n\r\n\t\t1. It&#039;s unclear which versions to include\/exclude from their indexes.<br\/>\r\n\t\t2. They don&#039;t know whether to direct the link metrics (trust, authority, anchor text, link equity, etc.) to one page, or keep it separated between multiple versions.\t\t<br\/>\r\n\t\t3. The engine is unsure which version to rank for query results.<br\/><br\/>\r\n\r\n\t\tSo whilst there&#039;s no direct penalty, if your content isn&#039;t unique then search engine algorithms could be filtering out your articles from their results. The easiest way to make sure this doesn&#039;t happen is to try and make each of your posts and pages as unique as possible, hence specifying different focus keywords for each article you write.\t\t<br\/><br\/>\r\n\r\n\t\tNote: If you happen to have two pages with the same content, it&#039;s important to tell search engines which one to show in search results using the Canonical URL feature. You can read more about this <a href='https:\/\/premium.wpmudev.org\/blog\/wordpress-canonicalization-guide\/' target='_blank'>here<\/a>.\t\t\";s:10:\"status_msg\";s:42:\"You haven't used this focus keyword before\";}s:16:\"imgalts_keywords\";a:5:{s:6:\"status\";b:0;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:378:\"Images are a great addition to any piece of content and it\u2019s highly recommended to have imagery on your pages. Consider adding a few images that relate to your body content to enhance the reading experience of your article. Where possible, it\u2019s also a great opportunity to include your focus keyword(s) to further associate the article with the topic you\u2019re writing about.\";s:9:\"more_info\";s:244:\"Image alternative text attributes help search engines correctly index images, aid visually impaired readers, and the text is used in place of the image if it&#039;s unable to load. You should add alternative text for all images in your content.\";s:10:\"status_msg\";s:33:\"You haven&#039;t added any images\";}s:14:\"content_length\";a:5:{s:6:\"status\";b:0;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:189:\"Unless your website is a photography blog it's generally a good idea to include content for your visitors to read, and also for Google to index. Something, anything, is better than nothing.\";s:9:\"more_info\";s:798:\"Content is ultimately the bread and butter of your SEO. Without words, your pages and posts will have a hard time ranking for the keywords you want them to. As a base for any article best practice suggests a minimum of 300 words, with 1000 being a good benchmark and 1600 being the optimal. Numerous studies have uncovered that longer content tends to perform better than shorter content, with pages having 1000 words or more performing best. Whilst optimizing your content for search engines is what we're going for here, a proven bi-product is that high quality long form articles also tend to get shared more on social platforms. With the increasing power of social media as a tool for traffic it's a nice flow on effect of writing those juicy high quality articles your readers are waiting for.\";s:10:\"status_msg\";s:75:\"Your article doesn't have any words yet, you might want to add some content\";}s:15:\"keyword_density\";a:5:{s:6:\"status\";b:0;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:196:\"Currently you haven't used any keywords in your content. The recommended density is 1-3%. A low keyword density means your content has less chance of ranking highly for your chosen focus keywords.\";s:9:\"more_info\";s:728:\"Keyword density is all about making sure your content is populated with enough keywords to give it a better chance of appearing higher in search results. One way of making sure people will be able to find our content is using particular focus keywords, and using them as much as naturally possible in our content. In doing this we are trying to match up the keywords that people are likely to use when searching for this article or page, so try to get into your visitors mind and picture them typing a search into Google. While we recommend aiming for 1-3% density, remember content is king and you don't want your article to end up sounding like a robot. Get creative and utilize the page title, image caption, and subheadings.\";s:10:\"status_msg\";s:33:\"You haven't used any keywords yet\";}s:11:\"links_count\";a:5:{s:6:\"status\";b:0;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:202:\"Internal links help search engines crawl your website, effectively pointing them to more pages to index on your website. You should consider adding at least one internal link to another related article.\";s:9:\"more_info\";s:1261:\"\t\tInternal links are important for linking together related content. Search engines will &#039;crawl&#039; through your website, indexing pages and posts as they go. To help them discover all the juicy content your website has to offer, it&#039;s wise to make sure your content has internal links built in for bots to follow and index.\t\t<br\/><br\/>\r\n\r\n\t\tExternal links don&#039;t benefit your SEO by having them in your own content, but you&#039;ll want to try and get as many other websites linking to your articles and pages as possible. Search engines treat links to your website as a &#039;third party vote&#039; in favour of your website - like a vote of confidence. Since they&#039;re the hardest form of &#039;validation&#039; to get (another website has to endorse you!) search engines weight them heavily when considering page rank. For more info: <a href='https:\/\/moz.com\/learn\/seo\/internal-link' target='_blank'>https:\/\/moz.com\/learn\/seo\/internal-link<\/a>\t\t<br\/><br\/>\r\n\r\n\t\tNote: This check is only looking at the content your page is outputting and doesn&#039;t include your main navigation. Blogs with lots of posts will benefit the most from this method, as it aids Google in finding and indexing all of your content, not just the latest articles.\t\t\";s:10:\"status_msg\";s:64:\"You haven't added any internal or external links in your content\";}s:13:\"para_keywords\";a:5:{s:6:\"status\";b:0;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:169:\"It's good practice to include your focus keywords in the first paragraph of your content so that search engines and visitors can quickly scope the topic of your article.\";s:9:\"more_info\";s:541:\"You should clearly formulate what your post is about in the first paragraph. In printed texts, a writer usually starts off with some kind of teaser, but there is no time for that if you are writing for the web. You only have seconds to gain your reader\u2019s attention. Make sure the first paragraph tells the main message of your post. That way, you make it easy for your reader to figure out what your post is about. Doing this also tells Google what your post is about. Don\u2019t forget to put your focus keyword in that first paragraph!\t\t\t\t\t\";s:10:\"status_msg\";s:78:\"You haven't included the focus keywords in the first paragraph of your article\";}s:20:\"subheadings_keywords\";a:5:{s:6:\"status\";b:0;s:7:\"ignored\";b:0;s:14:\"recommendation\";s:277:\"Using subheadings in your content (such as H2's or H3's) will help both the user and search engines quickly figure out what your article is about. It also helps visually section your content which in turn is great user experience. 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